Marketing is an essential aspect of any business, and for small and medium-sized enterprises (SMEs) in the UK manufacturing sector, it is even more critical. Despite being the backbone of the British economy, many SMEs in the manufacturing industry struggle…
A Complete Marketing Team For Less Than The Cost Of One Unqualified Employee Outsourced marketing services refers to the practice of hiring an external company or individual to handle certain aspects of a business's marketing efforts. This can include tasks…
Marketing is a crucial aspect of any business, but with the abundance of marketing messages bombarding consumers on a daily basis, it can be challenging to create a marketing campaign that truly stands out. In today's fast-paced, digital world, it's…
Online shopping has become increasingly popular in recent years, with the convenience, selection, and price of products drawing in customers from all over the world. However, what truly are the key drivers in purchasing online to convince individuals to make…
An old approach but still very powerful Email marketing is a powerful tool for businesses looking to reach and engage their target audience. In the B2B space, email marketing can be particularly effective in building and maintaining relationships with customers,…
The majority of businesses would ideally look to maximise their Marketing & Sales activities. In this article we look at some key principles that when applied can significantly improve the chance of your business making profit. Work through the list and identify where you are under performing and where changes could make a difference.
So Much Has Changed As technology continues to advance, the world of marketing is evolving at a rapid pace. To keep up with changing consumer behaviour and preferences, marketers are exploring new strategies and technologies to connect with their audience…
A Wireless Temperature Monitoring System is designed to allow a wireless lance that contains a temperature sensor, transmit temperature readings to a wireless receiver. These devices provide a great solution for the temperature monitoring of grain or crops in silos. For larger silos multiple lances are linked to a a central connector.
Relationship selling is an approach to sales that focuses on building and maintaining long-term relationships with customers. It involves building trust, understanding customer needs, and providing personalised solutions to meet those needs. Here are some common relationship selling approaches: Consultative…
The importance of making profitable sales Making new sales is critically important for SMEs (Small and Medium Enterprises) because it is the lifeblood of their business. In this article we look at a simpler and faster route to sales. Here…
Over the last 2 months we have spoken numerous companies who have all faced a variety of issues impacting on “profitability”.The top 5 issues impacting on profitability and how to overcome them are covered within the article.
Your website is the place where the majority of people will have an interaction with your business. Your offline and online marketing / promotional activities will most likely send prospects to your website. They will primarily go to the website…