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CONTENT MARKETING

Commercial Photography & Videos, Copywriting, Graphic Design & Campaigns

Our Reviews

Karina Key
Karina Key
2023-04-28
Blue Dolphin offer a very professional, friendly and helpful service.
Martin McMahon
Martin McMahon
2023-04-28
We had an excellent session with Andrew from Blue Dolphin that was practically a one-to-one meeting. HIs advice for web development was very informative and I was able to take away some very valuable lessons about potential improvements and essential next steps.
jason taylor
jason taylor
2022-09-20
"With Blue Dolphin I feel like we are in safe hands. Their ability to manage the website design and build and provide a proactive stance meant that we ended up with a website that exactly meets our needs. Without their guidance we wouldnt yet have a site. Not only have they designed a great site, they have massively helped with the content marketing, which was such an important part of the project. Its refreshing to work closely with a technical company who know their stuff are so responsive and communicate in a jargon free way"
M a l c o l m S m i t h
M a l c o l m S m i t h
2022-09-05
Having used Blue Dolphin for a number of content marketing projects we have found they always exceed expectations with the quality of work and delivery. Recent photographic projects have blown us away. If you need professional marketing without the BS contact Blue Dolphin
conor stapleton
conor stapleton
2022-09-02
A great agency to work with on digital and web projects. Strong communication, implementation and service. Thumbs up from our team at Kaymed.
rebecca shaw
rebecca shaw
2022-08-12
Really helpful with great advice on website design and digital marketing. Recommend talking to them if you need help on website design.
Kyrie Russell
Kyrie Russell
2022-03-04
We used Blue Dolphin Business Development for our new branded business cards, they took our brief really well and sent over some options for us which was helpful. They arrived in good time too. Great service.
Abi Elsey
Abi Elsey
2021-12-06
Blue Dolphin have worked with us for many years in designing, updating and maintaining our Wordpress Websites and other Digital Marketing
amanda turner
amanda turner
2021-11-23
Blue Dolphin helped shape an online toolkit and quiz. They were very knowledgeable, professional and helpful throughout. We also had fun along the way.
Emily Lowden-Smith
Emily Lowden-Smith
2021-10-21
Andrew and the team give great website service, quick response and very knowledgeable on digital marketing and always happy to help with a smile!

Improve Your Content Marketing Today Call 01733 361729

Resources, Information & Tips

The Importance of Quality Content

Create Content People Want
Ideas for creating engaging content that gets read and linked to

Keyword Research

Visibility is Key
Mastering the art of keyword research is the start of online success

Marketing Campaign Measurement

Do you know how well your marketing performs
Methods to accurately measure your marketing performance

Benefits of Outsourced Marketing

Why Outsource Your marketing
Outsourcing your marketing isn’t right for every business but it could be right for you

Commercial Photography

From folding bikes to high tip buckets, electrical components to silicones to Fire escapes and architectural steelwork, our commercial photography services bring your products and services the attention they deserve.

Commercial Photography Blue Dolphin

Graphic & Logo Design

Your logo can be the first marketing message that a prospective customer sees. What does your logo say about you?

logos on merchandise blue dolphin

Improve Your Content marketing Today Call 01733 361729

Copywriting

We have you covered, whether you need blog posts, email newsletters, social media posts, one-pagers, sales letters, landing page copy, white papers or eBooks.

copywriting for the web Blue Dolphin web design

Video

Videos are a great media to communicate a complex message. From full blown corporate videos, to product / service information pieces.

Marketing Campaigns

Email Marketing, Targeted Marketing, SEO Campaigns, Social Media Marketing, Pay Per Click Ads.

identify targeted marketing blue dolphin business development

Social Media Marketing

Optimised Social Media Postings Distributed In One Click

social media use content from the web Blue Dolphin

Photography, Video, Copywriting, SEO and Social Media

Content Marketing Overview

Content marketing is a strategic marketing approach that involves creating and distributing valuable, relevant, and consistent content to attract and engage a specific target audience. The ultimate goal of content marketing is to drive profitable customer action, such as increased brand awareness, lead generation, customer retention, and revenue growth.

Content marketing typically involves creating a variety of content formats, such as blog posts, videos, podcasts, social media posts, e-books, white papers, webinars, and infographics. The content is designed to educate, inform, entertain, or inspire the target audience, and it is often tailored to their interests, pain points, and preferences.

Content marketing is based on the idea that by providing high-quality content that meets the needs of the target audience, brands can establish themselves as thought leaders in their industry, build trust and credibility with their customers, and ultimately drive business results.

Key Content Marketing Elements

The key elements include the following:

  1. Audience: A clear understanding of your target audience, their needs, interests, preferences, and pain points, is essential for creating content that resonates with them.
  2. Strategy: A documented content marketing strategy that outlines your goals, objectives, messaging, tactics, and metrics for success is critical to ensure that your content is aligned with your overall business objectives.
  3. Content Creation: Developing high-quality content that is valuable, engaging, and relevant to your target audience is at the heart of content marketing. This can include blog posts, videos, podcasts, social media posts, e-books, white papers, webinars, and infographics.
  4. Content Distribution: Once you have created your content, it’s important to distribute it effectively to reach your target audience. This can include channels such as social media, email marketing, search engine optimisation (SEO), and paid advertising.
  5. Measurement and Analysis: Measuring the effectiveness of your content marketing efforts is critical to optimize your strategy and improve your results over time. This can involve tracking metrics such as website traffic, engagement rates, leads generated, and sales conversions.

By focusing on these key elements, businesses can create and execute an effective content marketing strategy that engages their target audience and drives business results.

Resources, Information & Tips

Smaller for Faster

How to optimise images
Why and how to optimise images before they are uploaded

Branding for Impact

Crafting an Effective Brand & Logo
a brand name and logo serve as the fundamental pillars upon which a company’s identity is built.

Photographs with Impact

Car Rig Photography
Capture those fantastic images of vehicles that give the appearance of speeding down the open road.

Get a Better Website

How to write a Website Design Brief
A  crucial document between the client and designer, helping to ensure that everyone is on the same page.

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