Skip to content
Local SEO for Ai Search How Best Practice Is Changing

Local SEO for AI Search: How Best Practice Is Changing

Ai Is Changing Local Search Artificial intelligence tools such as ChatGPT, Perplexity and Google’s AI-generated answers are changing how people discover local businesses online. In the past, customers searched on Google and were shown a list of websites, maps and…

Read more
Benefits of Using A Professional Website Design Company

Benefits of Using A Professional Website Design Company

The Benefits and Advantages of using a Professional Website Design Company in Peterborough Regardless of the size of your business, you need a professional website. You don't just need any sort of website provider; your organisation needs a professional website…

Read more
Hard Fun With Lego Serious Play

Hard Fun With Lego Serious Play

I recently attended a great workshop called "Hard Fun With Lego Serious Play". The very fast paced session (we had one hour to complete what I believe would normally take three) showcased how using Lego bricks in a structured task focused approach could help provide some truly amazing insights.

Read more
B2B Marketing Mistakes and How to Avoid web design blue dolphin

B2B Marketing Mistakes and How to Avoid

Business-to-business (B2B) marketing can be a complex and challenging task, requiring a different approach and mindset than consumer-focused marketing. However, even the most experienced B2B marketers can make mistakes that can impact their success. In this article, we will explore…

Read more
How Will Your Marketing Be Remembered

How Will Your Marketing Be Remembered

Marketing is a crucial aspect of any business, but with the abundance of marketing messages bombarding consumers on a daily basis, it can be challenging to create a marketing campaign that truly stands out. In today's fast-paced, digital world, it's…

Read more
Search engines and AI content priorities

How to Update Old Blog Content for SEO and AI

Why Refresh Content for the Age of AI At Blue Dolphin, we build high-performing WordPress websites that are designed not just to look good, but to perform in search, convert users, and remain competitive as digital platforms evolve. One of…

Read more
How To Spend Less On Your Next Website Blue Dolphin Business Development

How To Spend Less On Your Next Website

Your next website As an SME, the amount you should spend on your next website depends on several factors, such as the complexity of the website, the features you need, and the level of customisation required. Here are some general…

Read more
How Markets Develop Over Time

How Markets Develop Over Time

The markets in which we operate are changing faster and faster. In this article we will explore this from the perspective of the "Electrical Appliance" market. There were a number of third generation electrical radios who started by trading simple "radios". So initially selling a very limited product range from a single location.

Read more
the ideal marketing person market research web design and marketing blue dolphin peterborough 5

The Ideal Marketing Person

In today's dynamic business landscape, successful marketing goes beyond traditional advertising and posting on social media. A true marketing professional is a strategic thinker, a meticulous planner, and a versatile executor on multiple platforms. To provide a total solution for…

Read more
mastering your marketing actions quality time and money relationship Blue Dolphin Business Development

Mastering Your Marketing Actions

Covid has created many business challenges, and the established multi step process of actions to achieve business development still holds true. From identifying and establishing where you are now (and making sure that you are in control), to being clear…

Read more
Back To Top