5 Crucial Website Questions you must Ask
1. Why do you need to create or redesign your website?
Define what has caused you to make the decision and communicate that to the web design team you’ll be working with. This is important because it will give you a sense of what inspired you to start from scratch.
2. What need or business goals do you have for your website that aren’t being met by the current version?
- Are you able to identify how well your existing website is performing
- Is your current website failing to keep visitors’ attention?
- Are your conversion rates too low? Do you actually have a clear idea of what conversion rate is realistic
- Is the existing site difficult to update?
Find out why your current website is unsatisfactory to truly understand the need for a new one.
3. What goals do you want your website to achieve?
This step is the exact opposite of the one before—find those failures that the current website is causing, then determine what needs to happen with the new website to consider it useful to your brand strategy and customers.
4. What is the function of having a website for your business?
Every business these days should have a website, for sure, but it can’t just be a pretty thing that aimlessly floats in cyberspace.
It has to have a specific purpose in order to properly serve your business—be it to inform visitors about your brand or allow them to make a purchase.
And remember, your website is there to serve your customers, not you. Therefore always keep them top of mind when establishing the function the site will serve.
5. What will visitors accomplish on your website?
Here, you can scope out specifically what it is that your website does. A tip here is to write down the details of every function and feature if possible.
Website Design Lincolnshire
Interesting Lincolnshire facts and information
- Controversial but the most famous apple is history is not an American technology company, but one from Lincolnshire. Arguably the most influential scientist of all time, Sir Isaac Newton, was born in Woolsthorpe in Lincolnshire and educated at The King’s School in Grantham also in Lincolnshire. Woolsthorpe Manor was Newton’s home, (now owned by the National Trust) and an apple tree in its garden helped form his world changing theory of universal gravitation. Supposedly an apple falling to the ground made Newton wonder, why they fell towards the Earth. How come they didn’t fly upwards or sideways. From these apples he was able to develop Newtons Law of Gravitation. “any particle of matter in the universe attracts any other with a force varying directly as the product of the masses and inversely as the square of the distance between them”
- In 1967, only two months after the Civic Amenities Act was passed Stamford was designated as a town of special interest. It’s been over 50 years since architectural conservation areas started popping up around Britain, and the first was Stamford in Lincolnshire. Over half of the listed buildings in Lincolnshire, are located within Stamford which has a staggering 600. England’s most attractive town’ was how the much-loved poet laureate, John Betjemen, described Stamford.
- In 1979, the first barcode in Britain was scanned. And, it just happened to be on a packet of teabags in Pinchbeck, Lincolnshire. We no longer pay any attention to barcodes but back in 1979 this must have seemed like rocket science and black ( and white) magic. Now barcodes are everywhere helping us identify a tin of beans, but also on tickets, patients wristbands in a hospital. Barcodes are now everywhere and the tech revolution started in Lincolnshire
- The ‘Dambusters’ Royal Airforce Squadron No. 617 was formed under a veil of secrecy at RAF Scampton in Lincolnshire during World War 2 in 1943. Their pivotal mission involved using ‘bouncing’ bombs to burst dams that supplied power and water to the Ruhr industrial region of Germany. Lincolnshire had more airfields than any other county during World War Two. It was known as Bomber County and pilots returning from raids over Germany used Lincoln Cathedral as a landmark to guide them home
- Jimi Hendrix, Pink Floyd, Cream all played at a rock festival in Spalding in 1967
- Lincolnshire is the UK’s 2nd largest county by area and boasts a diverse landscape of sandy beaches ( fifty miles of coastline many of which carry the blue flag), lush woodland, rolling fields ( the Lincolnshire Wolds have been designated an are of natural beauty) and bustling communities
- From a marketing and branding perspective Skegness has a famous mascot, the ‘Jolly Fisherman‘, whom features on postcards with the slogan “Skegness is so bracing