What is a Digital Marketing Strategy? A marketing strategy differs from a digital marketing strategy and it's important to understand how, before implementing both or one within your business. A marketing strategy is a plan for reaching a specific marketing-related…
WordPress is a safe content management system. However, it can be vulnerable to attacks just like any CMS. Therefore WordPress website security is an incredibly important issue to consider. As WordPress is the the most popular CMS ( almost 43%…
The importance of website design for mobile applications In today's digital age, having a mobile-friendly website is essential for businesses of all sizes. With the majority of internet usage happening on smartphones and tablets, it's crucial that your website is…
In today's digital age, having a strong online presence is crucial for the success of your business. As a manufacturer, your website is often the first point of contact for potential customers and clients, and it's important to make a…
As an SME (Small and Medium-sized Enterprise) manufacturer, there are several straightforward actions you can take to enhance the performance of your website and drive better results for your business. Optimise Website Speed and Load Times: One of the most…
The National Three Peaks Challenge involves climbing the three highest peaks of Scotland, England and Wales, often within 24 hours. We will be completing in a more leisurely though still arduous 3 days The total walking distance is 23 miles…
You might have the best website ever, but if no-one is visiting it, then what’s the point? Getting the right kind of visitors (traffic) to your site, and potential customers to view your product or service and capabilities. In this…
What will happen to manufacturing in the future. In this article I will briefly cover five personal views. If these differ to yours please let me know. The world of manufacturing is changing rapidly.
What makes an optimised website design and build Currently, in B2B situations the majority of prospective purchasers head straight to the internet to search for products or services that they need. Therefore an optimised website design is critical if you…
For many companies having a website is almost part of the marketing shopping list as a website help generate and convert enquiries. Other marketing items include Business cards - make sure, they are well designed and printed on quality stock…
Continual web development is a critical aspect of managing and maintaining an effective online presence. In today's digital age, having a website that is up-to-date, user-friendly, and optimised for search engines is essential for businesses of all sizes and industries…
While business planning is generally important for small and medium-sized enterprises (SMEs) to establish their goals, strategies, and resources needed to achieve success, there may be certain scenarios where it is not strictly required. Some examples where sales and marketing…