Rationale
Wrightfield Pools design, manufacture and install stainless steel swimming pools and moving pool floors from their modern factory in Suffolk.
The old website was very difficult to update, and with a trading agreement in place with US based Natare not an accurate reflection of the companies capabilities.
We are great at the design and manufacture of stainless steel pools but not geared up towards marketing. Andrew Goode of Blue Dolphin has has helped us develop and improve all our marketing materials from the website development, to creation of brochures, posters and adverts. As an agency they listen are responsive and easy to deal with.
Mark Watson – UK Sales Manager
Project Specification
- Design and build WordPress website
- Creation of a new logo
- Content creation and addition to site
- Pop up on exit for first time visitor
- Development of brochures (retail / commercial)
- Development of trade adverts
Key Benefits
- Improved site navigation
- Ability to capture visitor information
- High impact sliders clearly showcased the capabilities
- Really simple content management system allows Wrightfield staff to easily change and add new information
- Google Analytics added to allow evaluation of site performance
- Integration with Mailchimp
- Zapier integration between Gravity Forms and Workbooks CRM