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Sales and Marketing MAS Matched Funding Criteria

Sales and Marketing Activities covered by Manufacturing Advisory Service (MAS) Matched Funding

The following sales and marketing activities are typically covered by MAS

  • Business strategy to improve sales and commercial performance
  • Supporting the identification of new sales channels
  • Market opportunity reports for new and existing products
  • Market and product diversification strategies
  • E business strategy including e commerce
Sales and Marketing MAS Matched Funding Criteria

Sales and Marketing Activities NOT covered by MAS Matched Funding

The following sales and marketing activities are NOT typically covered by MAS

  • Anything relating to salary substitution (sub contract activity)
  • Generation / printing of marketing and selling collateral
  • Lead generation, logos and branding
  • Identifying selling agents (UK and Overseas)
  • General website development
  • Advertising – Public relations
  • Export (Overseas costs covered by UKTI
  • Search engine optimisation
  • Social media activities i.e. Linked In , Facebook, Twitter, Google Plus , You Tube or Pintrest (including training)

Design Activities covered by MAS Matched Funding

The following design activities are typically covered by MAS

  • Consultancy to improve product design
  • Design for manufacture and assembly
  • Product development consultancy
  • Rapid prototyping to support advanced manufacturing
  • Ideas generation
  • New product introduction process
  • Design specification development
  • Subcontract CAD design and drafting
  • Tooling – bespoke / product specific
  • Testing to market requirements
  • External prototype services
  • Supply sourcing and supply chain identification

Design Activities NOT covered by MAS Matched Funding

The following design activities are NOT typically covered by MAS

  • Company branding
  • Development of pure stand alone software
  • Off the shelf tooling (e.g. drills)
  • Client purchased material
  • Legal mediation
  • Renewal of certification

The rules and guidelines are always subject to change so it is important that you speak to your local MAS advisor. At the time of writing the funding available is match funding up to a maximum of £3000 so a £6,000 project would be possible.
For more information on sales and marketing or Sales and Marketing MAS Matched Funding Criteria click here or call Andrew Goode on 01733 361729 who is an accredited MAS Consultant

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