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How To Write An Elevator Pitch

Elevator pitch should contain

  • A hook
  • Maximum of 220 words (i.e. can be delivered in 60 seconds)
  • Passion
  • A request (call to action)

An example of an elevator pitch for Graphic Designer – How not to do it

The Label: I’m a graphic designer
The process: I use a variety of print & electronic formats
The solution: I help organisations effectively communicate with their customers

An example of an elevator pitch for Accountant – How to do it

The Label: I’m an accountant
The process: I complete client tax returns
The solution: I help clients keep more of their money away from the taxman
In summary: you can see that the solution should come first and is the critical element

How To Write An Elevator Pitch

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How To Write An Elevator Pitch
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